{"id":15500,"date":"2018-06-06T23:59:29","date_gmt":"2018-06-06T23:59:29","guid":{"rendered":"https:\/\/www.rivaliq.com\/?page_id=15500"},"modified":"2024-01-31T19:26:15","modified_gmt":"2024-01-31T19:26:15","slug":"data-driven-marketer","status":"publish","type":"page","link":"https:\/\/www.rivaliq.com\/data-driven-marketer\/","title":{"rendered":"The Data-Driven Marketer | Video Series"},"content":{"rendered":"<div id=\"cs-content\" class=\"cs-content\"><div id=\"ss-hero-blue\" class=\"x-section cs-ta-center ss-hero-section bg-image\" style=\"margin: 0px;padding: 0 0px; background-image: url(https:\/\/www.rivaliq.com\/wp-content\/uploads\/2015\/03\/blog-5-adwords-tips.jpg); background-color: transparent;\" data-x-element=\"section\" data-x-params=\"{&quot;type&quot;:&quot;image&quot;,&quot;parallax&quot;:false}\"><div id=\"\" class=\"x-container ddm-logo max width\" style=\"margin: 0px auto;padding: 0px;\" ><div  class=\"x-column x-sm cs-ta-center x-1-1\" style=\"padding: 0px;\" ><img decoding=\"async\"  class=\"x-img x-img-none\" style=\"max-width:300px;\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2018\/07\/ddm_rev.png\" ><div id=\"\" class=\"x-text\" style=\"\" ><p>An interview-format webinar series where we invite marketing experts to share their knowledge with you.<\/p>\n<\/div><\/div><\/div><\/div><div id=\"x-section-2\" class=\"x-section x-hide-lg  x-hide-md x-hide-sm x-hide-xl x-hide-xs\" style=\"margin: 0px;padding: 45px 0px; background-color: transparent;\" ><div id=\"\" class=\"x-container max width\" style=\"margin: 0px auto;padding: 0px;\" ><div  class=\"x-column x-sm x-1-1\" style=\"padding: 0px;\" ><h2  class=\"h-custom-headline cs-ta-center h3 accent\" style=\"margin-bottom: 30px;\"><span><strong>Our Next Webinar:<\/strong> Feb 13th @ 12pm PT \/ 3pm ET<\/span><\/h2><\/div><\/div><div id=\"\" class=\"x-container max width\" style=\"margin: 0px auto;padding: 0px;\" ><div  class=\"x-column x-sm cs-ta-center x-1-3\" style=\"padding: 0px;\" ><a  class=\"x-img x-img-link x-img-circle\"  href=\"https:\/\/get.rivaliq.com\/ddm-sue-zimmerman-ig-stories\"     data-options=\"thumbnail: 'https:\/\/www.rivaliq.com\/wp-content\/uploads\/2020\/01\/zue-zimmerman-circle.png'\"><img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2020\/01\/zue-zimmerman-circle.png\" ><\/a><div id=\"\" class=\"x-text cs-ta-center\" style=\"\" ><p><strong>Sue B. Zimmerman <\/strong><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/theinstagramexpert\/?hl=en\">Instagram expert<\/a> <ahref>, entrepreneur, and master of social media for business.<\/ahref><\/p>\n<\/div><\/div><div  class=\"x-column x-sm x-2-3\" style=\"padding: 0px;\" ><h4  class=\"h-custom-headline h5\" ><span>The Instagram Stories Playbook for 2020<\/span><\/h4><div id=\"\" class=\"x-text\" style=\"\" ><p>With host <strong>Seth Bridges, founder at Rival IQ<\/strong>, and special guest <strong>Instagram expert Sue B. Zimmerman<\/strong> we'll dive in to develop a data-driven playbook for your Instagram Stories in 2020.<\/p>\n<p>With activity and performance benchmarks from the recent <strong>2020 Instagram Stories Report<\/strong>, Sue will weigh in on how Instagram Stories are changing and what your brand needs to be doing with the platform.<\/p>\n<p><span><\/span><strong><span>\u00a0<\/span>Ask questions live<\/strong><span>, plus let us know what you're doing with Instagram Stories that's working!\u00a0<\/span><\/p>\n<\/div><a  class=\"x-btn x-btn ss-light x-btn-global x-btn-global\"  href=\"https:\/\/get.rivaliq.com\/ddm-sue-zimmerman-ig-stories\"     data-options=\"thumbnail: ''\">Save Your Seat Now<\/a><\/div><\/div><\/div><div id=\"x-section-3\" class=\"x-section\" style=\"margin: 0px;padding: 0px 0px 50px; background-color: transparent;\" ><div id=\"\" class=\"x-container max width\" style=\"margin: 0px auto;padding: 0px;\" ><div  class=\"x-column x-sm x-1-1\" style=\"padding: 0px;\" ><h2  class=\"h-custom-headline cs-ta-left blueline h2\" style=\"margin-bottom: 30px;\"><span>Past Webinars<\/span><\/h2><div id=\"ajax-load-more\" class=\"ajax-load-more-wrap default\"  data-alm-id=\"\" data-canonical-url=\"https:\/\/www.rivaliq.com\/data-driven-marketer\/\" data-slug=\"data-driven-marketer\" data-post-id=\"15500\"  data-localized=\"ajax_load_more_vars\" data-alm-object=\"ajax_load_more\"><div aria-live=\"polite\" aria-atomic=\"true\" class=\"alm-listing alm-ajax\" data-preloaded=\"true\" data-preloaded-amount=\"15\" data-container-type=\"div\" data-loading-style=\"default\" data-repeater=\"template_4\" data-post-type=\"post\" data-category=\"data-driven-marketer\" data-order=\"DESC\" data-orderby=\"date\" data-offset=\"0\" data-posts-per-page=\"6\" data-scroll=\"false\" data-pause=\"true\" data-button-label=\"Older Webinars\" data-prev-button-label=\"Load Previous\"><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/higher-ed-social-media-2023-webinar\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2023\/09\/hero-ddm-2023-003-720x360.png\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2023\/09\/circle-logos.png\" class=\"author-image\">\n<p><strong>Acing Higher Ed Social Media in 2023: Webinar Series<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/higher-ed-social-media-2023-webinar\/\">Acing Higher Ed Social Media in 2023: Webinar Series<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/higher-ed-social-media-2023-webinar\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Fostering Campus Culture on Social<\/li>\n<li>Tailoring Tone and Content to Platforms<\/li>\n<li>Unlocking the potential of LinkedIn<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/small-social-team-big-results\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2023\/04\/hero-ddm-live-tinted-720x360.png\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2023\/04\/Aya-Diaz-Headshot.jpg\" class=\"author-image\">\n<p><strong>Small Social Team, Big Results: Learn from Live Tinted's Success<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/small-social-team-big-results\/\">Small Social Team, Big Results: Learn from Live Tinted&#8217;s Success<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/small-social-team-big-results\/\" style=\"height:100%; display:block\">\n<ul>\n<li>How a small social media team achieves big results<\/li>\n<li>Building an influencer squad<\/li>\n<li>Choosing between Instagram or TikTok<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/key-takeaways-social-media-industry-benchmark-report\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/03\/iStock-1182777182-720x360.jpg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"Header Image for Webinar: Key Insights from the SOcial Media Industry Benchmark report\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/03\/seth.jpg\" class=\"author-image\">\n<p><strong>Key Insights from the 2023 Industry Benchmark Report<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/key-takeaways-social-media-industry-benchmark-report\/\">Key Takeaways from the 2023 Social Media Industry Benchmark Report<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/key-takeaways-social-media-industry-benchmark-report\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Understanding &#8220;low&#8221; engagement rates<\/li>\n<li>Analyze how TikTok is changing the social landscape<\/li>\n<li>Standout brands to keep your eye on<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/navigating-social-media-unknowns-in-2023\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2023\/01\/hero-ddm-teague-720x360.png\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2023\/01\/lt-headshot.png\" class=\"author-image\">\n<p><strong>Navigating Social Media Unknowns in 2023<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/navigating-social-media-unknowns-in-2023\/\">Navigating Social Media Unknowns in 2023<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/navigating-social-media-unknowns-in-2023\/\" style=\"height:100%; display:block\">\n<ul>\n<li>What to do in the aftermath of the Twitter ownership changes<\/li>\n<li>Leveraging the power of digital creators in 2023<\/li>\n<li>Brands that are unexpectedly doing well on social media<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-higher-ed-social-media-dos-and-donts\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/11\/Higher-Ed-DDM-with-Corynn-Myers-featured-image-720x360.jpg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/11\/corynn.png\" class=\"author-image\">\n<p><strong>Top Social Media Do's and Don'ts in Higher Education<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-higher-ed-social-media-dos-and-donts\/\">Top Social Media Do&#8217;s and Don&#8217;ts in Higher Education<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-higher-ed-social-media-dos-and-donts\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Content strategy, content strategy, content strategy<\/li>\n<li>Patterns responsible for social media failures<\/li>\n<li>TikTok in the hands of student creators<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-social-media-strategies-in-higher-ed-part2\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/09\/joshua-hoehne-iggWDxHTAUQ-unsplash-720x360.jpg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/09\/ddm-2022highered-circle-part2.png\" class=\"author-image\">\n<p><strong>Higher Ed Social Media: Georgia Tech & Ohio University<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-social-media-strategies-in-higher-ed-part2\/\">Successful Social Media Strategies in Higher Ed: Georgia Tech &#038; Ohio University<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-social-media-strategies-in-higher-ed-part2\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Make social media a two-way conversation<\/li>\n<li>Lean on student content creators<\/li>\n<li>Timeliness is key on social<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-social-media-strategies-in-higher-ed-part1\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/09\/iStock-952414660-720x360.jpg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/09\/ddm-2022highered-circle-part1.png\" class=\"author-image\">\n<p><strong>Higher Ed Social Media: The University of Iowa & Utah State University<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-social-media-strategies-in-higher-ed-part1\/\">Successful Social Media Strategies in Higher Ed: The University of Iowa &#038; Utah State University<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/webinar-social-media-strategies-in-higher-ed-part1\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Audience-first, strategic content creation<\/li>\n<li>Key #hesm metrics to show off your social success<\/li>\n<li>Leverage your on-campus influencers<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/building-community-on-social-media\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/07\/hero-ddm-inkey-002-720x360.png\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/07\/inkey-logo-circle-002a.png\" class=\"author-image\">\n<p><strong>Building Community on Social Media with The INKEY List<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/building-community-on-social-media\/\">Building Community on Social Media with The INKEY List<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/building-community-on-social-media\/\" style=\"height:100%; display:block\">\n<ul>\n<li>How The INKEY List uses edutainment to cultivate a strong community<\/li>\n<li>Authenticity for the win on social media<\/li>\n<li>Tips to get buy-in from your management<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/social-media-collabs-beauty-brands\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/06\/hero-ddm-fuse-720x360.png\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/06\/Jacquie-Kostuk-no-circle.png\" class=\"author-image\">\n<p><strong>Successful Social Media Collabs in Beauty and Beyond<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/social-media-collabs-beauty-brands\/\">Successful Social Media Collabs in Beauty and Beyond<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/social-media-collabs-beauty-brands\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Innovative ways brands can think about social media collaborations<\/li>\n<li>Tips for smaller brands that don&#8217;t have the brand oomph for partnerships<\/li>\n<li>TikTok&#8217;s role in the influencer space<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/instagram-marketing-strategies\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2022\/01\/iStock-1300810952-720x360.jpg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"Cover Image for Instagram Marketing Strategies Webinar\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2019\/08\/Lauren-Teague-removebg-preview-1.png\" class=\"author-image\">\n<p><strong>Winning Instagram Marketing Strategies <\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/instagram-marketing-strategies\/\">Winning Instagram Marketing Strategies for 2022<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/instagram-marketing-strategies\/\" style=\"height:100%; display:block\">\n<ul>\n<li>13 Instagram surfaces to engage your audience<\/li>\n<li>Mapping your audience on Instagram<\/li>\n<li>Finding creators for Reels and TikTok content<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-syracuse-higher-ed-social-media\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/09\/hero-ddm-syracuse2-720x360.png\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"Higher Ed DDM Webinar Banner\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/10\/ddm-syracuse-people-circle.png\" class=\"author-image\">\n<p><strong>Creative #hesm Strategies with Syracuse University<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-syracuse-higher-ed-social-media\/\">Creative #hesm Strategies with Syracuse University<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-syracuse-higher-ed-social-media\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Humanizing your brand&#8217;s voice<\/li>\n<li>Have student ambassadors be your digital cheerleaders<\/li>\n<li>Being &#8216;socially responsible&#8217; in today&#8217;s social landscape<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/dtc-data-driven-marketer-wrap-up\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/07\/omid-armin-Zt99Ho5Hq3s-unsplash-720x360.jpeg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/07\/lanny-circle.png\" class=\"author-image\">\n<p><strong>The Power of Customer Experience for DTC brands<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/dtc-data-driven-marketer-wrap-up\/\">Direct-to-Consumer (DTC) Takeaways with Lanny Geffen<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/dtc-data-driven-marketer-wrap-up\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Key elements of successful DTC brands<\/li>\n<li>Everything you need to start your own DTC brand<\/li>\n<li>Examples of top-tier DTC brands<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-colourpop-social-media\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/04\/iStock-1142596661-720x360.jpg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/04\/tiyana-circle.png\" class=\"author-image\">\n<p><strong>Make Your Social Media (Colour)Pop!<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-colourpop-social-media\/\">The Fresh Face of ColourPop Social Media<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-colourpop-social-media\/\" style=\"height:100%; display:block\">\n<ul>\n<li>What a social-first industry means for your strategy<\/li>\n<li>Collaborations and the key to finding the right fit<\/li>\n<li>TikTok&#8217;s appeal and how to harness those impressions<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-social-media-for-nonprofits\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/03\/hero-ddm-ejolee-1-720x360.png\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/03\/Ejolee.-Mitchell-circle.png\" class=\"author-image\">\n<p><strong>Successful Social Media for Nonprofits<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-social-media-for-nonprofits\/\">Successful Social Media for Nonprofits<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-social-media-for-nonprofits\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Why the nonprofit industry excels in engagement<\/li>\n<li>How to get it all done when you&#8217;re the only SMM<\/li>\n<li>Getting serious about setting boundaries at work<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><div class=\"hover-card blog-column\"><div class=\"inner-wrapper\"><div class=\"image-wrapper\">\n\t\t    <a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-instagram-strategies-lauren-teague\/\">\n    \t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"360\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/01\/iStock-1262278821-720x360.jpg\" class=\"attachment-new-thumb size-new-thumb wp-post-image\" alt=\"instagram notifications in a graphic picture\" \/>\t    <\/a>\n\t<div class=\"guest-wrapper\">\n    <img decoding=\"async\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2021\/01\/1702_LaurenTeagueHPS039_print.jpeg\" class=\"author-image\">\n<p><strong>Interview with Convince & Convert's Lauren Teague<\/strong><\/p>\n<\/div>\n<\/div>\n\t<div class=\"title-wrapper\">\n\t\t<h3><a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-instagram-strategies-lauren-teague\/\">Inventive Instagram Strategies for 2021<\/a><\/h3>\n\t<\/div>    \n<div class=\"overlay\">\n<a href=\"https:\/\/www.rivaliq.com\/blog\/ddm-webinar-instagram-strategies-lauren-teague\/\" style=\"height:100%; display:block\">\n<ul>\n<li>Lauren&#8217;s top insights for Instagram in 2021<\/li>\n<li>Where to invest your time out of 12(!) IG options<\/li>\n<li>Implementing a strategy that increases your following and engagement<\/li>\n<\/ul>\n<div class=\"link-wrapper\">\n    \tWatch Now\n<\/div>\n\t\n\t<\/a>\n<\/div><\/div>\n<\/div><\/div><div class=\"alm-btn-wrap\" data-rel=\"ajax-load-more\"><button class=\"alm-load-more-btn \" type=\"button\">Older Webinars<\/button><\/div><\/div><\/div><\/div><\/div><div id=\"ss-hero-blue\" class=\"x-section cs-ta-center ss-hero-section ss-end-page-cta bg-image\" style=\"margin: 0px;padding: 0px; background-image: url(https:\/\/www.rivaliq.com\/wp-content\/uploads\/2019\/02\/josh-calabrese-527813-unsplash.jpg); background-color: transparent;\" data-x-element=\"section\" data-x-params=\"{&quot;type&quot;:&quot;image&quot;,&quot;parallax&quot;:false}\"><div id=\"\" class=\"x-container max width\" style=\"margin: 0px auto;padding: 0px;\" ><div  class=\"x-column x-sm x-1-1\" style=\"padding: 0px;\" ><h2  class=\"h-custom-headline h2\" ><span>See your social media data in a clearer lense<\/span><\/h2><div id=\"\" class=\"x-text\" style=\"\" ><p>Check out the ways Rival IQ can help level up your data-driven marketing in every channel. <\/p>\n<\/div><a  class=\"x-btn ss-light x-btn-global\"  href=\"\/channels\/\"     data-options=\"thumbnail: ''\">Read into it<\/a><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>An interview-format webinar series where we invite marketing experts to share their knowledge with you. Our Next Webinar: Feb 13th @ 12pm PT \/ 3pm ETSue B. Zimmerman Instagram expert , entrepreneur, and master of social media for business. The Instagram Stories Playbook for 2020With host Seth Bridges, founder at &#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-blank-4.php","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Data-driven Marketer, a Webinar Series by Rival IQ<\/title>\n<meta name=\"description\" content=\"An interview-format webinar series where Rival IQ invites digital marketing experts and influencers to share their social media (and more!) experience\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rivaliq.com\/data-driven-marketer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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