{"id":28244,"date":"2021-12-01T06:00:46","date_gmt":"2021-12-01T06:00:46","guid":{"rendered":"https:\/\/www.rivaliq.com\/?p=28244"},"modified":"2023-10-04T18:08:25","modified_gmt":"2023-10-04T18:08:25","slug":"netbase-quid-acquires-rival-iq","status":"publish","type":"post","link":"https:\/\/www.rivaliq.com\/blog\/netbase-quid-acquires-rival-iq\/","title":{"rendered":"Quid Acquires Rival IQ"},"content":{"rendered":"

We\u2019re thrilled to announce that Rival IQ is joining Quid!<\/span><\/p>\n

Quid<\/a> is a global leader in consumer and market intelligence as well as social listening, all of which are an ideal match for our social analytics and benchmarking capabilities. Together, our companies will strengthen our owned and earned analytics to deliver a comprehensive view of brand perception on social media and beyond.<\/p>\n

And don\u2019t worry! Everything you love about Rival IQ\u2014our app, team, and in-depth benchmarking reports\u2014is here to stay. Plus, in the coming months and years, we hope our customers will achieve even more as we gain access to rich new data sources and invest further in our product development.<\/p>\n

The start of something beautiful<\/h2>\n

Every social media marketer knows Quid has been a leader in social analytics and listening for more than a decade.<\/p>\n

As founders, we believe the team at Quid is the perfect partner for Rival IQ\u2019s next act because of their extensive experience in social media analytics and the care and regard they demonstrate for customers and team members worldwide.<\/p>\n

\n \n<\/strong>\u201cWith social media\u2019s continued evolution and the increasing amount of time consumers spend online, brands need the best insights possible on their customers and their market. Joining Quid enables us to equip marketing and consumer insights teams with better intelligence than ever before,\u201d said John Clark, Founder, and CEO of Rival IQ. <\/div>\n\n<\/div>\n

One significant factor in our decision to join Quid was evaluating how well our teams would work together. Our culture at Rival IQ is a central focus for us, and it was exciting to learn that our values align well with Quid’s, including data-driven decision making, prioritizing our team members, and a passionate commitment to our customers.<\/p>\n

\u201cWe are excited to have this stellar team and strong product and service offering as part of our growing family,\u201d said Quid Chairman and CEO, Peter Caswell. \u201cSocial listening is our cornerstone, and as we expand our leadership into the consumer marketing intelligence space, this investment helps us continue to deliver market-leading offerings to additional market segments.”<\/p>\n

What this means for Rival IQ customers<\/h2>\n

We\u2019ll say it as plainly as we know how: we\u2019re going to continue to deliver and support our Rival IQ offering with the high level of customer service and partnership you\u2019ve come to expect. Our existing team will remain in place, and we\u2019ll continue to provide helpful and accurate competitive social media analytics while staying true to the values that have steered our company for nearly a decade.<\/p>\n

\u201cQuid and Rival IQ are crucial parts of how the Ayzenberg Group\u2019s Marketing Science team derives deep consumer and market insights,\u201d said Jocelyn Harjes, VP of Insight and Analytics at Ayzenberg. \u201cWe are very excited for the announcement and looking forward to the additional benefits that the combination will deliver in product innovation and value.\u201d<\/p>\n

We\u2019ll continue to operate independently for the foreseeable future, with an eye towards integrating Quid\u2019s considerable listening capabilities and AI-powered analytics to better support Rival IQ customers in our app. Our core team remains in Seattle, with members of our team supporting brands and agencies worldwide.<\/p>\n

In the months and years ahead, our customers will leverage additional insights about consumer perceptions of their brand and their competition with the addition of Quid\u2019s suite of products.<\/p>\n

We\u2019re excited about the next phase of Rival IQ and hope you\u2019ll join us in raising a glass. To our loyal customers and supporters, thank you for putting your trust in us to help you better understand your social analytics and market landscapes. Since our founding in 2012, your feedback and encouragement have fueled our journey and our business.<\/p>\n

We\u2019re committed to a smooth transition for our customers and our team and want to hear from you with any questions or concerns you might have.<\/p>\n

For more details on the acquisition, check out the press release<\/a>.<\/p>\n

We look forward to serving you in the years ahead with the same customer focus and transparency that have guided us over the last decade.<\/p>\n

To the future!<\/p>\n

John Clark, Seth Pollack, Seth ‘Doc’ Bridges, and T.A. McCann
\nRival IQ co-founders<\/em><\/p>\n

BC, Blair, Cat, Claire, Denna, Jacob, Keith, Lisa, Maria, Mark, and Vijay
\nRival IQ Team<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

We\u2019re thrilled to announce that Rival IQ is joining Quid! Quid is a global leader in consumer and market intelligence as well as social listening, all of which are an ideal match for our social analytics and benchmarking capabilities. Together, our companies will strengthen our owned and earned analytics to …<\/p>\n","protected":false},"author":1,"featured_media":28101,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23],"tags":[],"acf":[],"yoast_head":"\nQuid Acquires Rival IQ | Rival IQ<\/title>\n<meta name=\"description\" content=\"We're excited to announce that Rival IQ is now a NetBase Quid company. 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