{"id":6095,"date":"2015-07-09T09:27:08","date_gmt":"2015-07-09T16:27:08","guid":{"rendered":"https:\/\/www.rivaliq.com\/blog\/?p=6095"},"modified":"2017-11-08T19:16:28","modified_gmt":"2017-11-08T19:16:28","slug":"facebook-insights-launch","status":"publish","type":"post","link":"https:\/\/www.rivaliq.com\/blog\/facebook-insights-launch\/","title":{"rendered":"Rival IQ Launches Facebook Insights Integration"},"content":{"rendered":"

\"Facebook<\/a><\/h2>\n

You asked for Facebook Insights. We delivered.<\/h3>\n

At Rival IQ, our goal is to make you and your team smart, efficient marketers \u2014 and that means bringing the data you care about into Rival IQ. Many of you requested integration with Facebook\u2019s Page Insights data to gain a clearer perspective of your Facebook activity and consolidate reporting. We\u2019re not ones to ignore our customers, so after working hard with many of you to get things dialed in, we\u2019re ready to give back the love.<\/p>\n

Facebook Insights is Facebook\u2019s analytics system for your Facebook Pages. It provides data around page audience, visitors, post engagement, and more. Facebook captures details of how users interact with your page and posts, then summarizes the data into useful information about user demographics and behavior.<\/p>\n

It’s not about the competition. It’s about you.<\/h3>\n

To date, every feature we\u2019ve included in Rival IQ has used publicly available data to give you competitive insights. Our newest Facebook Insights feature is different. The data is all about you! Only Facebook page admins will be granted access within the Rival IQ system to view these new metrics. Don\u2019t worry, we won\u2019t share your data with anyone else!<\/p>\n

\"Rival<\/a><\/p>\n

To get access to your Insights data in Rival IQ, you will need to connect your Facebook account to our system, and we will ingest the complete history of Facebook Insights data for every company for which you have admin or analyst rights. Once the data loads, you\u2019ll have access to the new Facebook Insights Dashboard.<\/p>\n

Enough about how to get going! Let\u2019s talk about what you\u2019ll be able to dig into once you get hooked up.<\/p>\n

One Tool With All Your Facebook Data<\/h2>\n

Your Facebook Insights Dashboard<\/h3>\n

The Facebook Insights Dashboard gives you a snapshot of your audience, reach, and engagement during any period of time. When you need to dig into any of these areas, the Dashboard provides further context right on screen.<\/p>\n

A breakdown of the Dashboard panels:<\/strong><\/p>\n