{"id":8688,"date":"2013-01-29T10:18:06","date_gmt":"2013-01-29T17:18:06","guid":{"rendered":"https:\/\/www.rivaliq.com\/blog\/?p=280"},"modified":"2017-04-13T17:30:18","modified_gmt":"2017-04-13T17:30:18","slug":"the-matrix-and-a-baby","status":"publish","type":"post","link":"https:\/\/www.rivaliq.com\/blog\/the-matrix-and-a-baby\/","title":{"rendered":"The Matrix and a Baby"},"content":{"rendered":"<p>Welcome to the latest product update from your favorite\u00a0competitive\u00a0tracking team! We just released a powerful new feature in our latest release and have some other great news!<\/p>\n<h1>A new baby and an Activity Matrix for profiles<\/h1>\n<p>Rival IQ baby #2 arrived Friday! Congratulations to Doc (<a title=\"Seth Bridges Blog\" href=\"http:\/\/blog.sethbridges.com\/\">Seth Bridges<\/a>) on his new baby boy, Parker. Parker was a couple of weeks early so there was a mild scramble as it became apparent Doc was going to disappear a bit earlier than anticipated. All that said we were able to push out a powerful new feature today and want to tell you a little about it.<\/p>\n<p><b>Turning data into insights.<\/b> \u00a0Rival IQ present lots of data, and sometimes its hard to see the forest for the trees, cones, and needles.\u00a0We&#8217;ve heard you loud and clear that you want more help summarizing the key things that have happened in your competitive landscape. We are excited about our new Activity Matrix. For each profiles, we summarize the significant recent developments (if any), with progressive reveal: first at the overall profile level, then by company within the profile, and then by activity type for each company, finally linking to other parts of the app for those cones and needles. Did a competitor make a positioning change, overhaul their website, make a big move in social, or ramp up their website link building? You&#8217;ll find it here first. We think you&#8217;ll find its a big step in moving from data to insight\u2026 and there is more to come. This is available within the Profile Manager.<\/p>\n<div id=\"attachment_281\" style=\"width: 635px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2013\/01\/overview-matrix.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-281\" class=\"size-large wp-image-281 \" title=\"Competitor Activity Matrix\" src=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2013\/01\/overview-matrix.png?w=625\" alt=\"Significant changes in your competitor landscape in matrix format for quick insights and action\" width=\"625\" height=\"413\" srcset=\"https:\/\/www.rivaliq.com\/wp-content\/uploads\/2013\/01\/overview-matrix.png 947w, https:\/\/www.rivaliq.com\/wp-content\/uploads\/2013\/01\/overview-matrix-300x198.png 300w, https:\/\/www.rivaliq.com\/wp-content\/uploads\/2013\/01\/overview-matrix-100x66.png 100w, https:\/\/www.rivaliq.com\/wp-content\/uploads\/2013\/01\/overview-matrix-350x231@2x.png 700w, https:\/\/www.rivaliq.com\/wp-content\/uploads\/2013\/01\/overview-matrix-350x231.png 350w\" sizes=\"(max-width: 625px) 100vw, 625px\" \/><\/a><p id=\"caption-attachment-281\" class=\"wp-caption-text\">Competitor Activity Matrix<\/p><\/div>\n<h1><span style=\"font-size: 1.5rem; line-height: 1.5;\">Help us out!<\/span><\/h1>\n<p><b>Referrals<\/b><strong>\u00a0are a great compliment. \u00a0<\/strong>Like what you see at Rival IQ? \u00a0Nothing makes us happier than a referral to a friend or colleague.<\/p>\n<p><strong>Shout outs to extra special supporters from the past couple of weeks.<\/strong>\u00a0We love the comments and feedback and a big thanks to: \u00a0TraciF, MaritaR, LynnR, MattT, SeanN, LionelC, MattH, FrantzN,\u00a0WilM, ToddB, and WillF.<\/p>\n<p>Thank you for your continued support.<\/p>\n<p>The Rival IQ Team: John, SethP, and Doc<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to the latest product update from your favorite\u00a0competitive\u00a0tracking team! We just released a powerful new feature in our latest release and have some other great news! A new baby and an Activity Matrix for profiles Rival IQ baby #2 arrived Friday! Congratulations to Doc (Seth Bridges) on his new &#8230;<\/p>\n","protected":false},"author":8,"featured_media":11602,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23,1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Matrix and a Baby | Rival IQ<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rivaliq.com\/blog\/the-matrix-and-a-baby\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Matrix and a Baby\" \/>\n<meta property=\"og:description\" content=\"Welcome to the latest product update from your favorite\u00a0competitive\u00a0tracking team! 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I am the co-founder &amp; CEO of Rival IQ, the easiest way to build, analyze and monitor your competitive landscape. When I'm not wearing one of my many startup hats, I like to run, golf, read, and practice yoga. If you do any digital marketing at all, I would love you to try Rival IQ, and tell me what you think. You can find me on Twitter, @johnc1n\",\"sameAs\":[\"http:\/\/www.rivaliq.com\"],\"url\":\"https:\/\/www.rivaliq.com\/blog\/author\/johnc\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Matrix and a Baby | Rival IQ","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rivaliq.com\/blog\/the-matrix-and-a-baby\/","og_locale":"en_US","og_type":"article","og_title":"The Matrix and a Baby","og_description":"Welcome to the latest product update from your favorite\u00a0competitive\u00a0tracking team! 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