The Big Ten is the oldest Division I conference in the United States including the University of Michigan and The Ohio State University. Whether for academics, athletics, or community engagement, social media plays a big role in how these institutions rally their audience.
In the last 30 days, the average university in this landscape has grown their audience by 0.2%. University of Minnesota, Twin Cities grew faster than everyone else, with 0.4% growth! On average, each post in this landscape earns more than 1.20k engagements. University of Washington is topping the charts with more than 3.67k engagements per post on their 68 posts in the last 30 days.
University of California, Los Angeles
1.31M Followers
0.39% Engagement Rate
University of Southern California
806k Followers
0.06% Engagement Rate
University of Wisconsin-Madison
735k Followers
0.27% Engagement Rate
University of Illinois Urbana-Champaign
605k Followers
0.54% Engagement Rate
University of Minnesota, Twin Cities
448k Followers
0.78% Engagement Rate
University of Maryland, College Park
424k Followers
0.38% Engagement Rate
To all of our future Huskies receiving their acceptance letters: CONGRATULATIONS! You were chosen because you embody what it means to be a Husky. We can’t wait to see what you do next. 💜💛 Welcome to the pack!
You all knew who you were from a very early age. These throwback photos prove some of you have been a Spartan your whole life. 💚
Spring semester through one lens. ❄️ 📸: landy_w30
We are so proud of alumna Sheryl Lee Ralph, named one of TIME Magazine's Women of the Year! Her talent, perseverance, and grace continue to inspire us all.
Top pictures from the 2026 Penn State Today winter photo contest ❄️ Photo credit in order: MD Mashfiqur Rahman, Ireland McDyre, Dylan Leve, Ruth Fleck, Heidi Reuter, Amy Lacko, and Manan Saini
This isn’t just any university. 🚂
This is who will be graduating in 75 days 🥹🧡 #ClassOf2026 #SeniorSunday
📍thrift shop in estonia in europe 📍bar in tokyo, japan hawkeyes are everywhere 🖤💛
Remember: Everyone has something going on. Please lead with kindness.
Get ready, Hoosiers — commencement is only 6️⃣7️⃣ days away! 🎓 Find all you need to prepare for your big day at the link in our bio. 🔗
Some Monday motion postcards from campus 😌
campus life, but make it cinematic.☀️ 📹: kaiya.hertzog
We are so proud of alumna Sheryl Lee Ralph, named one of TIME Magazine's Women of the Year! Her talent, perseverance, and grace continue to inspire us all.
March got us like. 🏀 📸: Matt Mitchell, Michigan State Athletics
Winter sunsets on the prettiest campus to close out February. 🌇
Last ☝️ in State Farm Center.
To all of our future Huskies receiving their acceptance letters: CONGRATULATIONS! You were chosen because you embody what it means to be a Husky. We can’t wait to see what you do next. 💜💛 Welcome to the pack!
Purdue University mourns the loss of Phil Low, drug discovery scholar and decorated innovator, who died Wednesday (March 4) at the age of 78. "I believe I may have a gift or ability to see strategies that can successfully treat important human diseases, perhaps better than most people,” said Low when looking back on his career. …
There’s legendary — and then there’s Kent Pavelka (’71). As a child, he fell in love with listening to Husker radio broadcasts, and a dream was born. “From age 13, I had my plan all worked out about what I wanted to do with my life — and I'm still doing it.” 51 years into his career, …
While the 'Shoe sleeps, the lights of Columbus continue to dazzle. 🚨✨ 📸: 6drone4 on IG
Spinning up some spring break calm 😌
campus life, but make it cinematic.☀️ 📹: kaiya.hertzog on Instagram
Practice photos of the Penn State Figure Skating team ⛸️ Since 1994, the Penn State Figure Skating Team has grown immensely in membership and dedication. The Team's mission is to provide a student skating community for those interested in pursuing the sport recreationally and competitively. #WeAre
For the seniors 🏀
1.49k Likes • 27 Retweets
Yeah, same. 💛🍦 pic.x.com/YcbMkkhSuZ
748 Likes • 70 Retweets
Fight, fight, rah team fight! "Victory for MSU" turns 111 this year. 💚 pic.x.com/UzSi2uqSDw
569 Likes • 37 Retweets
While the 'Shoe sleeps, the lights of Columbus continue to dazzle. 🚨✨ 📸: 6drone4 on IG pic.x.com/N8e3ch64AT
413 Likes • 31 Retweets
From childhood Husker fan to the voice of @HuskerMBB🎙️ For decades, Kent Pavelka ('71) has delivered unforgettable calls. 51 years into his career, his dedication, energy and soul haven’t wavered. Read his story at buff.ly/H3ZT8Hf. pic.x.com/8msgsqaDNZ
267 Likes • 24 Retweets
A record 115,125 prospective students applied to attend U-M's Ann Arbor campus in fall 2026 as the university continues to be a top choice for incoming first-year and transfer students from the state of Michigan, the U.S. and around the world. myumi.ch/61Ak3 #GoBlue pic.x.com/HvY4im7c4J
218 Likes • 18 Retweets
To all of our future Huskies receiving their acceptance letters: CONGRATULATIONS! You were chosen because you embody what it means to be a Husky. We can’t wait to see what you do next. 💜💛 Welcome to the pack! pic.x.com/xBWU9peQSl
198 Likes • 13 Retweets
Last ☝️ in SFC. pic.x.com/0yd8QemVUkpic.x.com/0yd8QemVUkpic.x.com/0yd8QemVUkpic.x.com/0yd8QemVUk
106 Likes • 15 Retweets
Two years out from opening, UCLA Research Park is already buzzing with big ideas and bold collaboration—check out the UCLA Magazine for more. ucla.in/4rkkHXZ pic.x.com/Y8HbR3Pk0Mpic.x.com/Y8HbR3Pk0Mpic.x.com/Y8HbR3Pk0M
100 Likes • 18 Retweets
Purdue University mourns the loss of Phil Low, drug discovery scholar and decorated innovator, who died Wednesday (March 4) at the age of 78. purdue.university/4aTRYUd pic.x.com/NFzOlSzHIh
78 Likes • 8 Retweets
Support @IndianaWBB as they head to the 2025-26 Big Ten Women's Basketball Tournament. ⛹️♀️🏆 🗓️March 4-8 🏟️Gainbridge Fieldhouse Don't miss your chance to cheer on the Hoosiers in the Circle City. Get tickets: hey.iu.edu/ul2bj pic.x.com/fgiWwJ4iZK
41 Likes • 4 Retweets
In third grade, Tenley Senden wrote, “I want to be a Gopher SOCCER PLAYER in college.” A decade later, she’s living that dream, now one of six to play or coach for the Gophers across six different sports and three generations. Proof that hopes and dreams really do come true. pic.x.com/ALOZMaRAnDpic.x.com/ALOZMaRAnDpic.x.com/ALOZMaRAnDpic.x.com/ALOZMaRAnD
25 Likes • 4 Retweets
Life in green & yellow at UO 💚💛 pic.x.com/W1MeYw9NYd
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